Retro Wednesday: The Awesomeness of Swatch

Swatch watches are pretty rad, but in the 80s and 90s they were the definition of cool. Unless you were a complete loser, you had at least two or three Swatch watches, and if you were really cool you had way more than that!

Swatch watches weren’t just watches – they were a culture. Everyone had them and there were stores dedicated to selling nothing but these highly coveted symbols of cool.  In fact, Swatch watches were accessories that had accessories of their own. They sold Swatch watch “guards” that went over the face of the watch, Swatch Pops that allowed you to attach your Swatch to your clothing, they even made giant Swatch wall clocks that you could hang on your bedroom wall.


Which one was your favorite?!


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